TY - BOOK AU - Kotler Philip; Keller Kevin Lane; Koshy Abraham; Jha Mithileshwar AU - Jha Mithileshwar AU - Koshy Abraham AU - Kotler Philip; Keller Kevin Lane; Koshy Abraham; Jha Mithileshwar TI - Marketing management: A south asian perspective SN - 9788131767160 (pbk) U1 - B2T0bX:8B, P6;Q3-;4 PY - 2013/// CY - Delhi PB - Pearson KW - Market opportunities KW - Marketing management KW - General Science N1 - Appendix A.1-A.13p.; Endnotes E.1-E.59p.; Glossary G.1-G.9p.; IndexI.1-I.10p ER -