Corkindale David R <br/><br/>
Measuring the effect of advertising   A comprehensive approach      
Corkindale David R; Kennedy Sherril H 
 -  1975 
<br/><br/><label>Standard No.: </label>2702 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Dewey Class. No.: </label>X:513, L5