TY  - BOOK
AU  - Pattnaik Samrat Au.
AU  -  Bardhan Amit Gu.
AU  - University of Delhi. Faculty of Management Studies. Department of Management Studies
ED  - University of Delhi. Faculty of Management Studies. Department of Management Studies
TI  - Cross functional study of marketing and operations towards joint decision support tools
PY  - 2015///
KW  - MANAGEMENT
ER  -