Mooi Erik; Sarstedt Marko <br/><br/>
Concise guide to market research: The progress, data and methods using IBM SPSS statistics 
Mooi Erik; Sarstedt Marko 
 - London  Springer         2011 
 - xx; 307p. 
<br/><br/> Include bibliographical references; Index 303-307p. 
<br/><br/><label>ISBN: </label>9783642125409 (hbk) SL01535464 
<br/><br/><label>Standard No.: </label>159617 
<br/><br/><label>Source: </label> 580, 24/10/2011, Aviva Books Company  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Data<br/> Economics<br/> Market research<br/> Statistics<br/>Operational Research
<br/><br/><label>Dewey Class. No.: </label>B2T0bX:8B, Q1