TY  - BOOK
AU  - Ruchika Singh
AU  -  Surbhi Dahiya Gu.
AU  - University of Delhi. Delhi College of Arts and Commerce. Department of Journalism
ED  - University of Delhi. Delhi College of Arts and Commerce. Department of Journalism
TI  - Brand recall of automobiles:  with special reference to integrated marketing communication
PY  - 2008///
KW  - JOUNRALISM
ER  -