Mitchell Andrew A. Ed. Advertising exposure , memory, and choice Mitchell Andrew A. Ed. - New Jersey Psychology Press U.S.A 2009 - vii, 349p. cm. - Adertising and consumer Psychology : A series by the society for consumer psychology . ISBN: 0805806857 (hbk) 5563.82 Standard No.: 99245 Source: 04931, 18/09/2009, Atlantic Publisher & Dist. Pvt Ltd. Textual Subjects--Topical Terms: ECONOMICS Dewey Class. No.: X:513, P9