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037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:512 N0;5
_qFMSL
100 _aSengupta Subrota
245 0 _aBrand positioning :Strategies for Competitive advantage
_cSengupta Subrota
260 _aNew Delhi
_bNew Delhi, Tata McGraw-Hill
_c1990
300 _a318p
942 _cTB
_hX:512 N0;5
999 _c1295888
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