| 000 | 01093nam a2200193 4500 | ||
|---|---|---|---|
| 005 | 20260106145916.0 | ||
| 008 | 260106b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781041034094 | ||
| 037 | _cTextual | ||
| 040 |
_aRTL _cRTL |
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| 084 | _qRTL | ||
| 100 |
_aChaudhary, Prashant _9862272 |
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| 245 | _aSelling and negotiation skills: A pragmatic approach | ||
| 250 | _a2nd | ||
| 260 |
_aLondon _bRoutledge _c2025 |
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| 300 |
_axv, 322 p. _bIncludes bibliographical reference and index |
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| 520 | _aThis book offers a comprehensive guide to mastering essential selling and negotiation skills, giving a competitive advantage in today’s challenging business environment. It covers a wide range of negotiation strategies, tactics, and styles that are compatible with emerging business models and technologies. With businesses adapting to shifting consumer behaviour, the book focuses on sustainable, future-ready selling and negotiation approaches. Richly illustrated with real-life examples and business cases, it makes complex concepts easy to understand. | ||
| 942 |
_2CC _n0 _cTEXL |
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| 999 |
_c1467061 _d1467061 |
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