000 00540nam a2200193Ia 4500
005 20260120124359.0
008 008 260114s9999 xx 000 0 eng d
020 _a9781800436312
037 _aEBOOK
040 _aCRL
_beng
_cCRL
041 _aeng
_2eng
084 _qCRL
245 0 _aMeasurement in Marketing
260 _bEmerald Publishing
_c2022
700 _aHans Baumgartner
_9905733
856 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1548-6435202219
942 _cEBOOK
999 _c1497411
_d1497411