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020 _a9789812772190
037 _aEBOOK
040 _aCRL
_beng
_cCRL
041 _aeng
_2eng
084 _qCRL
100 _aIshikawa Akira Et Al
_9959977
245 0 _aCreative Marketing for New Product and New Business Development
260 _bWorld Scientific
260 _bWSPC
260 _c2008
650 _aBusiness And Management
_9959978
856 _uhttps://www.worldscientific.com/worldscibooks/10.1142/6622#t=toc
942 _cEBOOK
999 _c1544477
_d1544477