000 00838nam a2200265Ia 4500
003 OSt
005 20220925202153.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a9788131756898
_c637.5
037 _bIN1466, 22/01/2014, R K Books
_cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:511-8, Q1
100 _aKELLER Kevin Lane
_9263292
245 0 _aStrategic brand management
_b Building, measuring, and managing brand equity
250 _a3rd
260 _aDelhi
_bPearson
_c2011
300 _axxiii, 695p
_ccm.
500 _aBibliography: P 271-97.; Appendix: P 265-70
650 _aCommerce
942 _hX:511-8, Q1
_cGB
_2CC
999 _c542652
_d542652