000 00767nam a2200265Ia 4500
003 OSt
005 20220926013650.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:51b4, M0
100 _aAaker David A
245 0 _cAaker David A; Day George S
_aMarketing research
_b Private and public sector deci
260 _aNew York
_bJohn Wiley
_c1980
300 _axiv,628p
_ccm.
490 _aWiley Series in Marketing
500 _aGlossary: p 597-606; Apendix: p 607-14
650 _aMarketing
_915998
700 _a Day George S
942 _hX:51b4, M0
_cGB
_2CC
999 _c626500
_d626500