00467nam a22001577a 450000500170000000800410001702000180005803700130007604000130008908400210010210000250012324500350014826000450018330000610022870000200028920260226110400.0260226b        |||||||| |||| 00| 0 eng d  a9780199479627  cTextbook  aRTLcRTL  aX:1.2 Q8/TDqRTL  aMaheswaran, Durairaj  aUnderstanding Indian Consumers  aNew DelhibOxford University Pressc2018  ax, 293 p.bincludes bibliographical references and index  aPuliyel, Thomas