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Global brand strategy STEENKAMP Jan-Benedict World-wise marketing in the age of branding

By: Material type: TextTextLanguage: English Publication details: London Palgrave Macmillan 2017Description: xxiv,319p cmISBN:
  • 9781349949939
DDC classification:
  • X:511-8.1, Q7
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Item type Current library Home library Call number Status Barcode
General Books General Books Ratan Tata Library Ratan Tata Library X:511-8.1 Q7 (Browse shelf(Opens below)) Available RT1499979

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