Interpretive consumer research: Paradigms, methodologies & applications
Beckmann Suzanne C
Interpretive consumer research: Paradigms, methodologies & applications Beckmann Suzanne C; Elliott Richard H - USA USA, Handelshejskolens Forlag 2001 - 365p
87-630-0001-6
Textbook
Interpretive consumer research: Paradigms, methodologies & applications Beckmann Suzanne C; Elliott Richard H - USA USA, Handelshejskolens Forlag 2001 - 365p
87-630-0001-6
Textbook
