Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention

Goel Deepti Au.

Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention - Delhi University of Delhi. Faculty of Commerce and Business Studies. Deptt. of commerce 2023 - 291p.

Source: Theses

Subjects--Topical Terms:
Commerce

Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention

APA

Goel Deepti Au, Jain Anju Gu, . (2023). Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention. Delhi: University of Delhi. Faculty of Commerce and Business Studies. Deptt. of commerce.

Chicago

Goel Deepti Au, Jain Anju Gu, . 2023. Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention. Delhi: University of Delhi. Faculty of Commerce and Business Studies. Deptt. of commerce.

Harvard

MLA

Goel Deepti Au, Jain Anju Gu, . Impact of Celebrity Endorsement on Consumer Attitudes and Purchase Intention. Delhi: University of Delhi. Faculty of Commerce and Business Studies. Deptt. of commerce. 2023.

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