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Contemporary marketing research

McDaniel Carl

Contemporary marketing research - 4 - Cincinnati South-Western College Publishing 1999 - xxxvi,780p+vp Includes with Floppy disk

Appendix 1-2, A1-A43p; Index I1-I10p.

ISBN: 0538885076 (hbd)

Standard No.: 6654

Source: Narosa, Textbook

Subjects--Topical Terms:
Operations research irt Marketing management

Dewey Class. No.: B2T0b8B:f, N9

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