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Handbook of international market research techniques

Birn Robin J

Handbook of international market research techniques - 2nd - New Delhi Kogan Page India Pvt. Ltd. 2003 - xxvi, 591p. cm. - Market research society .

Includes bibliographical references; Glossary 559-576p; Index 577-591p

ISBN: 8175542365 (hbd)

Standard No.: 1779

Source: Reference Collections

Subjects--Topical Terms:
Handbook
Techniques
Market research

Dewey Class. No.: B2T0b8B:fg, P3-;2 RR

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