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Marketing and society Text and cases

Gist Ronald R

Marketing and society Text and cases Gist Ronald R - 2 - Illinois Dryden Press 1974 - xviii,683p cm. - Dryden Press Marketing Series. Dryden Press Editors Series in Marketing .

Bibliography: p 654; Appendix: p 655-68

ISBN: 0030892279

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51, L4

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