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Strategic advertising management.

PERCY Larry

Strategic advertising management. PERCY Larry; ROSENBAUM-ELLIOTT Richard - 4th. - Oxford Oxford University Press 2012 - xxiii,389p. cm.

ISBN: 9780199605583 1870

Source: 1048, 17/03/2015, Pranami Book Service General Book

Subjects--Topical Terms:
Commerce

Dewey Class. No.: X:513-8, Q2

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