Marketing analytics : (Record no. 1232398)

MARC details
000 -LEADER
fixed length control field 00703nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250501125857.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241129s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781032052199
040 ## - CATALOGING SOURCE
Original cataloging agency SDCL
Language of cataloging eng
Transcribing agency SDCL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
Source of code eng
084 ## - COLON CLASSIFICATION NUMBER
Classification number X:51:(B28) R2
Assigning agency SDCL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mesquita, J. M. C. D.
9 (RLIN) 728558
245 #0 - TITLE STATEMENT
Title Marketing analytics :
Remainder of title Statistical tools for marketing and consumer behavior using SPSS
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Extent ix,200p.
365 ## - TRADE PRICE
Price type code GBP
Price amount 36.99
490 ## - SERIES STATEMENT
Series statement Mastering business analytics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Operational Research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kostelijk, Erik
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textual
Source of classification or shelving scheme Colon Classification (CC)
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Colon Classification (CC)     South Campus Library South Campus Library 2024-11-29 Classic Book Service 36.99 5 X:51:(B28) R2 SC1688837 2025-04-30 2025-04-17 2024-11-29 Textual