Advertising and sales promotion (Record no. 1301587)

MARC details
000 -LEADER
fixed length control field 00620nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250326143918.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250326s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7446-394-1
037 ## - SOURCE OF ACQUISITION
Stock number Textbook
040 ## - CATALOGING SOURCE
Original cataloging agency FMSL
Language of cataloging eng
Transcribing agency FMSL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
Source of code eng
084 ## - COLON CLASSIFICATION NUMBER
Classification number X:513 P4;5
Assigning agency FMSL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kazmi S H H
9 (RLIN) 258116
245 #0 - TITLE STATEMENT
Title Advertising and sales promotion
Statement of responsibility, etc. Kazmi S H H; Batra S K
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. New Delhi, Excel Books
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 633p
365 ## - TRADE PRICE
Price amount 3250
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textbook
Classification part X:513 P4;5
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Faculty of Management Library Faculty of Management Library 2025-03-26 Sethi Book House 3250.00   X:513 P4;5 ML1351392 2025-03-26 2025-03-26 Textbook