Marketing research (Record no. 41600)

MARC details
000 -LEADER
fixed length control field 00840nam a2200301Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220912150207.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220909b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130174513 (pbk)
037 ## - SOURCE OF ACQUISITION
Terms of availability Textbook
040 ## - CATALOGING SOURCE
Original cataloging agency CSL
Language of cataloging eng
Transcribing agency CSL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Burns Alvin C
245 #0 - TITLE STATEMENT
Title Marketing research
250 ## - EDITION STATEMENT
Edition statement Ed 3
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, New Jersey
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxi,699p Includes with CD-ROM
500 ## - GENERAL NOTE
General note Index 692-699p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Operations research irt Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bush Ronald F
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Classification part B2T0b8B:f, P0
Koha item type Textbook
Source of classification or shelving scheme Colon Classification (CC)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Science Library Central Science Library 2022-09-12 Selectbook, CD-ROM included   B2T0b8B:f P0 SL1175431 2022-09-12 2022-09-12 Textbook