Marketing research (Record no. 618216)

MARC details
000 -LEADER
fixed length control field 00832nam a2200277Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220926010738.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220923b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118112717
037 ## - SOURCE OF ACQUISITION
Terms of availability General Book
040 ## - CATALOGING SOURCE
Original cataloging agency RTL
Transcribing agency RTL
Language of cataloging eng
041 ## - LANGUAGE CODE
Source of code eng
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McDaniel Carl
9 (RLIN) 256089
245 #0 - TITLE STATEMENT
Statement of responsibility, etc. McDaniel Carl; Gates Roger
Title Marketing research
250 ## - EDITION STATEMENT
Edition statement 9
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. John Wiley
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 636p
Dimensions cm.
500 ## - GENERAL NOTE
General note Appendix: P A2- A31
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Commerce
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gates Roger
9 (RLIN) 256088
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Classification part X:51b4, N3;Q3
Koha item type General Books
Source of classification or shelving scheme Colon Classification (CC)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Ratan Tata Library Ratan Tata Library 2022-09-26 709, 21/03/2012, AVIVA BOOKS COMPANY 3887.10   X:51b4 N3;Q3 RT1476315 2022-09-26 3887.10 2022-09-26 General Books