Magic numbers for consumer marketing (Record no. 750854)

MARC details
000 -LEADER
fixed length control field 00657nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220928113711.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220927b |||||||| |||| 00| 0 eng d
037 ## - SOURCE OF ACQUISITION
Terms of availability Textual
040 ## - CATALOGING SOURCE
Original cataloging agency SDCL
Transcribing agency SDCL
Language of cataloging eng
041 ## - LANGUAGE CODE
Source of code eng
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Davis John
9 (RLIN) 434533
245 #0 - TITLE STATEMENT
Statement of responsibility, etc. Davis John
Title Magic numbers for consumer marketing
Remainder of title Key measures to evaluate maeketing success
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
Name of publisher, distributor, etc. John Wiley
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent vii,309p
Dimensions cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Classification part X:51, P5
Koha item type Textual
Source of classification or shelving scheme Colon Classification (CC)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        South Campus Library South Campus Library 2022-09-28   X:51 P5 SC1245591 2022-09-28 2022-09-28 Textual