Role of marketing cues in affecting consumer search and evaluation behavior (Record no. 885474)

MARC details
000 -LEADER
fixed length control field 00862nam a2200265Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220930093507.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220926b |||||||| |||| 00| 0 eng d
037 ## - SOURCE OF ACQUISITION
Terms of availability Theses
040 ## - CATALOGING SOURCE
Original cataloging agency CRL
Transcribing agency CRL
Language of cataloging eng
041 ## - LANGUAGE CODE
Source of code eng
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Garg Shivani Au.
9 (RLIN) 552241
110 ## - MAIN ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element University of Delhi. Faulty of Commerce & Business. Department of Commerce
9 (RLIN) 552242
245 #0 - TITLE STATEMENT
Statement of responsibility, etc. Garg Shivani Au.; Prof. Kavita Sharma Gu.
Title Role of marketing cues in affecting consumer search and evaluation behavior
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 260p.
-- p.
Dimensions cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element COMMERCE
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Prof. Kavita Sharma Gu.
9 (RLIN) 551124
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name University of Delhi. Faulty of Commerce & Business. Department of Commerce
9 (RLIN) 552243
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Dissertations
Source of classification or shelving scheme Colon Classification (CC)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        Central Library Central Library 2022-09-30   TH0023793 Clo 2022-09-30 2022-09-30 Dissertations