Brand management: A strategic approach Durrant Nancy
Material type:
TextLanguage: English Publication details: New York States Academic Press 2021Description: viii,236pISBN: - 9781639890880
- X:511-8 R1
Textbook
| Item type | Current library | Home library | Call number | Status | Barcode | |
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Ratan Tata Library | Ratan Tata Library | X:511-8 R1 (Browse shelf(Opens below)) | Available | RT1502620 |
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| "X:511-8 Q0" Marginal productivity theory of distribution A critical history. | X:511-8 Q6 Customer relationship management: Concepts and strategies | "X:511-8 Q9" Strategic brand management | X:511-8 R1 Brand management: A strategic approach | X:511-8 R1 Brand management: A strategic approach | X:511-8 R4 Brands and Branding: strategy to build and nurture brands | X:511-8 R4 Brands and branding: Strategy to build and nurture brands |
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