Corporate social responsibility and marketing ethics: The effects of value-based marketing on consumer behaviour Howaniec Honorata

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Material type: Text

TextLanguage: English Series: Routledge Studies in MarketingPublication details: London Routledge 2023Description: x,225pISBN:

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Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Ratan Tata Library	Ratan Tata Library	X:51 R3 (Browse shelf(Opens below))	Available	RT1528125

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Previous	X:51 R1 Marketing analytics	X:51 R2 Entrepreneurial marketing: How to develop cusromer demand	X:51 R3 Marketing: Real people real choices	X:51 R3 Corporate social responsibility and marketing ethics: The effects of value-based marketing on consumer behaviour	X:51 R3 H2H marketing: Case studies on human-to-human marketing	X:51 R3 Marketing: Real people real choices	X:51 R3 Celebrity fashion marketing: Developing a human fashion brand	Next

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