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Managing brand equity: Capitalizing on the value of brand name Aaker D A

By: Material type: TextTextLanguage: English Publication details: New York New York, The free press 1991Description: 299pISBN:
  • 0-02-900101-3
Other classification:
  • X:512 N1;5
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Item type Current library Home library Call number Status Barcode
Textbook Textbook Faculty of Management Library Faculty of Management Library X:512 N1;5 (Browse shelf(Opens below)) Available ML1142285

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