Service management and marketing Gronroos C

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Material type: Text

TextLanguage: English Publication details: New York New York, John Wiley & Sons 2000Edition: 2Description: 395pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X8(A):51 P0 (Browse shelf(Opens below))	Available	ML1267001

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Previous	X8(A):51 N5;1 New marketing imperatives	X8(A):51 P0 Services marketing: Integrating customer focus across the firm	X8(A):51 P0 Service Marketing:Integrating Customer focus Across the firms	X8(A):51 P0 Service management and marketing	X8(A):51 P0 Service management and marketing	X8(A):51 P1 Market leadership strategies for service companies: Creating growth, profits and customer loyalty	X8(A):51 P1 Market leadership strategies for service companies: Creating growth, profits and customer loyalty	Next

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