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Consumer behavior and marketing strategy Peter J Paul; Olson Jerry C
Material type:
TextLanguage: English Publication details: Boston Boston, McGraw Hill 2005Edition: 7Description: xxv,578ISBN: - 0-07-286487-7
- X:321:(SNI) P5
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Textbook
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Faculty of Management Library | Faculty of Management Library | X:321:(SNI) P5 (Browse shelf(Opens below)) | Available | ML1267783 |
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| X:321:(SNI) P4 Consumer behaviour: text ad cases | X:321:(SNI) P4 Consumer behavior | X:321:(SNI) P4;P7 Consumer behavior | X:321:(SNI) P5 Consumer behavior and marketing strategy | X:321:(SNI) P6 Why people buy things they don't need | X:321:(SNI) P6 Consumer behaviour | X:321:(SNI) P6 Consumer behaviour |
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