Customer relationship management in electronic markets Iyer G R; Bejou D

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Material type: Text

TextLanguage: English Publication details: New York New York, Haworth 2004Description: 113pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X:51 P4 (Browse shelf(Opens below))	Available	ML1267747

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Previous	X:51 P4 Sun Tzu : Strategic for marketing : 12 essential principles for winning the war for customers	X:51 P4 Collaborative customer relationship management : taking CRM to the next level	X:51 P4 Marketing management	X:51 P4 Customer relationship management in electronic markets	X:51 P4 New global marketing reality	X:51 P4 Marketing and selling professional services	X:51 P4 Complicated lives : sophisticated consumers, intricate lifestyles, simple solutions	Next

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