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Strategic brand management : creating and sustaining brand equity long term Kapeerer Hean-noel Au.

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Material type: Text

TextLanguage: English Publication details: New Delhi New Delhi, Kogan Page 2005Edition: 2Description: 440pOther classification:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X:513 P5 (Browse shelf(Opens below))	Available	ML1348496

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