In serarch of a new logic for marketing : foundations of contemporary theory; In search of a new logic for marketing Gronroos C

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TextLanguage: English Publication details: New Jersey New Jersey, John Wiley 2007Description: 223pISBN:

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Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X:51 P7 (Browse shelf(Opens below))	Available	ML1352147

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Previous	X:51 P7 Walsmart : what it really takes to profit in a wal mart world	X:51 P7 Emotions, advertising and consumer choice	X:51 P7 Marketing management	X:51 P7 In serarch of a new logic for marketing : foundations of contemporary theory; In search of a new logic for marketing	X:51 P7 Global sourcing	X:51 P7 Customer relationship management: strategic approach to marketing	X:51 P7 What the coustomer wants you to know	Next

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