Ambush marketing : game within a game Scaria A G

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Material type: Text

TextLanguage: English Publication details: New Delhi New Delhi, Oxford 2008Description: 211pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X:51 P8 (Browse shelf(Opens below))	Available	ML1352329

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Previous	X:51 P8 History of marketing thought Vol 3	X:51 P8 History of marketing thought Vol 3	X:5.1 P8 How to rule the world : coming battle over the global economy	X:51 P8 Ambush marketing : game within a game	X:5.1 P8 World Trade indicators 2008 : banchmarkeing policy and performance	X:5.1 P8 Organization of firms in a global economy	X:51 P8 Advanced stochastic models, risk assessment and portfolio optimization; Advance stochastic models, risk assesment deal risk, uncertainty and performance measures	Next

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