Marketing management Ramaswamy V S; Namakumari S
Material type:
TextLanguage: English Publication details: New Delhi New Delhi, Mcmillan 2009Edition: 4Description: 872pISBN: - 978-0230-63729-0
- X:51 P9
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textbook
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Faculty of Management Library | Faculty of Management Library | X:51 P9 (Browse shelf(Opens below)) | Available | ML1488877 |
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| X:51 P9 Marketing management | X:51 P9 Marketing management | X:51 P9 Marketing management | X:51 P9 Marketing management | X:51 P9 Marketing management | X:51 P9 Market segmentation success : making it happen | X:51 P9 Deception in the marketplace : psychology of deceptive persuasion and consumer self-protection |
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