International Marketing : consuming globally, thinking locally Mcauley A
Material type:
TextLanguage: English Publication details: New York New York, John Wiley 2001Description: 337pISBN: - 0-471-89744-2
- X:51.1 P1
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textbook
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Faculty of Management Library | Faculty of Management Library | X:51.1 P1 (Browse shelf(Opens below)) | Available | ML1348865 |
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| X:51.1 P0;P6 International marketing | X:51.1 P1 International purchasing and management | X:51.1 P1 Entry strategies and growth in foreign markets : Texts and cases in the Indian context | X:51.1 P1 International Marketing : consuming globally, thinking locally | X:51.1 P1 International marketing | X:51.1 P3 Cross-Cultural Marketing | X:51.1 P3 International Marketing |
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