Cases in marketing management Clow K E; Baack D
Material type:
TextLanguage: English Publication details: New Delhi New Delhi, Sage 2012Subject(s): Other classification: - X:51y7 Q2
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textbook
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Faculty of Management Library | Faculty of Management Library | X:51y7 Q2 (Browse shelf(Opens below)) | Available | ML1490307 |
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| X:51y7 P8 Marketing mangement: strategic decision making approach | X:51y7 P8 Strategic marketing | X:51y7 Q0 Case studies in marketing management and research | X:51y7 Q2 Cases in marketing management | X:51y7 Q2 Cases in maketing; Cases in marketing management | X:51y7 Q6 Strategy beyond markets | X:51y7 Q7 Marketing strategy: based on first principles and data analysis |
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