MKTG LAMB Charles W.; HAIR Joseph F.; SHARMA Dheeraj A South- Asian perspective.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Andover Cengage Learning 2012Description: xvii,671p. cmISBN:
  • 97881315170
Subject(s): DDC classification:
  • X:51, Q2/TD
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Item type Current library Home library Call number Status Barcode
General Books General Books Ratan Tata Library Ratan Tata Library X:51 Q2/TD (Browse shelf(Opens below)) Available RT1458392

Bibliography: P 395-414. Appendix: P 365-94

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