Consumer behavior Hawkins Del I, and others Implications for marketing stra

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TextLanguage: English Publication details: Boston Irwin 1992Edition: 5thDescription: xv,665p cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:1:(S:44) M3;M2 (Browse shelf(Opens below))	Available	RT1052530

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Previous	X:1:(S:44) M3 Consumer behavior Processes, components and marke	X:1:(S:44) M3 Social cognition and consumer behavior	X:1:(S:44) M3 Consumer behavior Implication for marketing strat	X:1:(S:44) M3;M2 Consumer behavior Implications for marketing stra	X:1:(S:44) M3;M6 Consumer behavior Implications for marketing stra	X:1:(S:44) M3;N5/TD Consumer behaviour Implications for marketing strategy	X:1:(S:44) M3;N5/TD Consumer behaviour Building marketting strategy (SIE)	Next

Bibliography chapterwise; Appendix: P640-656

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