Quantitative analysis in marketing management Moutinho Luiz, and others
Material type:
TextLanguage: English Publication details: Chichester John Wiley 1998Description: x, 331p cmISBN: - 047196430
- X:51-8:(B), N8
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
|
Ratan Tata Library | Ratan Tata Library | X:51-8:(B) N8 (Browse shelf(Opens below)) | Available | RT1136753 |
Browsing Ratan Tata Library shelves Close shelf browser (Hides shelf browser)
| X:51-8991 L2;M1 Market and sales forecasting A total approach | X:51-89p L7 Innovation and new product marketing | X:51-89Q1 L2;N4 Market and sales forecasting A total approach | X:51-8:(B) N8 Quantitative analysis in marketing management | X:51-8:(B) P4 Applying qualitative methods to marketing manageme | X:51-8b4 M4 Research methods in marketing and management | X:51-8C M1.1-M1.2 Financial dimensions of marketing A source book |
Bibliography chapterwise
There are no comments on this title.
Log in to your account to post a comment.