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Marketing research process Cox Keith K; Enis Ben M A managerial approach

By: Contributor(s): Material type: TextTextLanguage: English Publication details: California Good year 1972Description: xiv,622p cmISBN:
  • 0876205449
Subject(s): DDC classification:
  • X:51b4, L2
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Bibliography chapterwise; Apepndix: p 575-600

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