Consumer decision processes Nicosia Francesco M Marketing and advertising implications

By: Material type: TextTextLanguage: English Series: Prentice-Hall International Series in ManagementPublication details: Englewood Cliffs Prentice Hall 1966Description: xx,284p. cmSubject(s): DDC classification:
  • X:1:(S), K6
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Item type Current library Home library Call number Status Barcode
General Books General Books Ratan Tata Library Ratan Tata Library X:1:(S) K6 (Browse shelf(Opens below)) Available RT0055675

Bibliography: P 247-272

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