Counterfeiting exposed HOPKINS David M. Protecting your brand and customers.
Material type:
TextLanguage: English Publication details: Hoboken John Wiley 2003Description: xvi,320p. cmISBN: - 0471269905
- X:511-8.73, P3
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:511-8.73 P3 (Browse shelf(Opens below)) | Available | RT1458301 |
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| X:511-8.2 Q5 Neutral accent How language,labor,and life become global. | X:511-8.4.N9 P2 Asian branding A great way to fly | X511-8.4 P6 Asian brand strategy How Asia builds strong brands | X:511-8.73 P3 Counterfeiting exposed Protecting your brand and customers. | X:511-8 L4 Dynamic competitive strategy and product life cycl | X:511-8 M7 New products management | X:511-8 M7 Essentials of new product management |
Appendix: p A1-A2; Glossary: p G1-G5; Bibliography: p B-21
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