Marketing management perspectives and applications Woodruff Robert B, and others Ed.

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Material type: Text

TextLanguage: English Publication details: Homewood Irwin 1976Description: xi, 433p cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:51-8 L6 (Browse shelf(Opens below))	Available	RT0492871

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Previous	X:51-8 L4;L7 Insights for marketing management	X:51-8 L5 Managerial marketing	X:51-8 L5 Marketing on a small budget	X:51-8 L6 Marketing management perspectives and applications	X:51-8 L6 Marketing management Casebook	X:51-8 L6 Marketing decision making Concepts and strategy	X:51-8 L6 Practice of marketing	Next

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