Contemporary marketing Boone Louis E; Kurtz David L
Material type:
TextLanguage: English Series: Dryden Press Series in MarketingPublication details: Illinois Dryden Press 1980Edition: 3Description: xx,536p cmISBN: - 003051391X
- X:51, L7;M0
| Item type | Current library | Home library | Call number | Status | Barcode | |
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General Books
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Ratan Tata Library | Ratan Tata Library | X:51 L7;M0 (Browse shelf(Opens below)) | Available | RT0719106 |
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| X:51 L7 Marketing in private and public non-profit organiz | X:51 L7 Marketing An environmental perspective | X:51 L7/TD Marketing problems. | X:51 L7;M0 Contemporary marketing | X:51 L7;M0 Contemporary marketing | X:51 L7;M1 Marketing | X:51 L7;M1 Marketing |
Appendix: p 485-93; Glossary: p 494-516
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