Marketing decision making Cravens David W, and others Concepts and strategy
Material type:
TextLanguage: English Series: Irwin Series in Marketing ed by Gilbert A ChurchillPublication details: Illinois Irwin 1980Edition: 2Description: xv, 571p cmISBN: - 0256023484
- X:51-8, L6;MO
| Item type | Current library | Home library | Call number | Status | Barcode | |
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Ratan Tata Library | Ratan Tata Library | X:51-8 L6;MO (Browse shelf(Opens below)) | Available | RT0718149 |
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| X:51-8 L6/TD3 Analytical methods for marketing management | X:51-8 L6;M3 Marketing management Strategy and cases | X:51-8 L6;MO Marketing management casebook | X:51-8 L6;MO Marketing decision making Concepts and strategy | X:51-8 L6;MO Marketing decision making Concepts and strategy | X:51-8 L7 Management guide to market research | X:51-8 L7 Management guide to market research |
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