Brand management Moorthi Y L R The Indian context
Material type:
TextLanguage: English Publication details: Jangpura Vikas Publicatons India 2003Description: xi,171p cmISBN: - 8125914277
- X:511-8, P3/TD1
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:511-8 P3/TD1 (Browse shelf(Opens below)) | Available | RT01147825 Tex |
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| X:511-8 P3 Brand driven The route to integrated branding thr | X:511-8 P3 Fundamentals of customer focused management Comp | X:511-8 P3 New product and brand management Marketing engin | X:511-8 P3/TD1 Brand management The Indian context | X:511-8 P4 Measuring customer service effectiveness | X:511-8 P4 Global brand strategy Unlocking brand potential across countries ,cultures and markets | X:511-8 P4 Beyond branding |
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