Advertising Rothschild Michael L From fundamentals to strategies

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Material type: Text

TextLanguage: English Publication details: Lexington D C Heath 1987Description: xviii,706p cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:513 M7 (Browse shelf(Opens below))	Available	RT1004722

Previous	No cover image available No cover image available No cover image available		No cover image available No cover image available No cover image available					Next
Previous	X:513 M6 Positioning The battle for your mind	X:513 M6 Advertising and promotion challenge Vaguely right	X:513 M6 Creative advertising Theory and practice	X:513 M7 Advertising From fundamentals to strategies	X:513 M7 Images incorporated Advertising as industry and	X:513 M7/TD3 Adevrtising and Promotion Management	X:513 M7/TD3 Adevrtising and Promotion Management	Next

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