Planning and control through marketing research. T Arpi Bo
Material type:
TextLanguage: English Publication details: London Hutchinson 1970Description: 249p cmISBN: - 009111100 5
- X:51b4, L0
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
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Ratan Tata Library | Ratan Tata Library | X:51b4 L0 (Browse shelf(Opens below)) | Available | RT0409469 |
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| X:51b4 K9 Marketing research and information systems Text a | X:51b4 K9 Products and markets | X:51b4 L0 Marketing research Selected readings | X:51b4 L0 Planning and control through marketing research. T | X:51b4 L0 Marketing research | X:51b4 L1 Scientific marketing research | X:51b4 L1 Scientific marketing research |
Bibliography: p 233-40; Glossary: p 241-49
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